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Ad spending for the 2018 midterms reaches nearly $3 billion

Nov 5, 2018

•

3 min read

Ad spending for the 2018 midterms reaches nearly $3 billion

Michael Beach
Michael Beach

Press

Boston Globe: With new tech, TV election ads get personal

Nov 5, 2018

•

4 min read

Boston Globe: With new tech, TV election ads get personal

Michael Beach
Michael Beach
How 5G wireless will change pay-TV industry virtually overnight

Nov 1, 2018

•

2 min read

How 5G wireless will change pay-TV industry virtually overnight

Michael Beach
Michael Beach
Even as Sinclair Aims to Be a Bigger Broadcaster, It’s Building a New Streaming Service Called...

Nov 1, 2018

•

3 min read

Even as Sinclair Aims to Be a Bigger Broadcaster, It’s Building a New Streaming Service Called...

Michael Beach
Michael Beach
Don’t Believe Everything You’ve Heard About Addressable TV Advertising

Nov 1, 2018

•

3 min read

Don’t Believe Everything You’ve Heard About Addressable TV Advertising

Michael Beach
Michael Beach
Media buyers (again) shrug off Facebook’s latest video metrics screwup

Nov 1, 2018

•

4 min read

Media buyers (again) shrug off Facebook’s latest video metrics screwup

Michael Beach
Michael Beach
US Time Spent with Media 2018

Nov 1, 2018

•

2 min read

US Time Spent with Media 2018

Michael Beach
Michael Beach
Hulu and Verizon sponsor Fox’s Sunday night reduced-ads experiment

Oct 23, 2018

•

3 min read

Hulu and Verizon sponsor Fox’s Sunday night reduced-ads experiment

Michael Beach
Michael Beach
Walmart Plans Competitor to Amazon’s Video Marketplace

Oct 23, 2018

•

3 min read

Walmart Plans Competitor to Amazon’s Video Marketplace

Michael Beach
Michael Beach
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