Blog/Newsletter | State of the Screens

Press

State of Streaming: How YouTube Became TV and Why $100 CPMs Are Next | Michael Beach, Screen Wars & State of the Screens

Aug 25, 2026

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3 min read

State of Streaming: How YouTube Became TV and Why $100 CPMs Are Next | Michael Beach, Screen Wars & State of the Screens

Michael Beach

Streaming Won the Upfront by Selling More for Less

Aug 21, 2026

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2 min read

Streaming Won the Upfront by Selling More for Less

Michael Beach

What Changes as YouTube Becomes TV First?

Aug 14, 2026

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3 min read

What Changes as YouTube Becomes TV First?

Michael Beach

Press

Aug 13, 2026

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5 min read

Doomscrolling With: Michael Beach

Michael Beach

Why Disney Would Be Smart to Launch a FAST

Aug 7, 2026

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2 min read

Why Disney Would Be Smart to Launch a FAST

Michael Beach

Podcasts Became TV. Ad Budgets Didn't Notice.

Jul 30, 2026

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3 min read

Podcasts Became TV. Ad Budgets Didn't Notice.

Michael Beach

Jul 24, 2026

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2 min read

Pour One Out for Addressable Linear TV

Michael Beach

Press

Jul 19, 2026

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4 min read

NBC News: How sports is devouring Hollywood

Michael Beach

Hollywood’s $10B Year Masks 400M Missing Tickets

Jul 16, 2026

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3 min read

Hollywood’s $10B Year Masks 400M Missing Tickets

Michael Beach

State of Streaming: How YouTube Became TV and Why $100 CPMs Are Next | Michael Beach, Screen Wars & State of the Screens

Streaming Won the Upfront by Selling More for Less

What Changes as YouTube Becomes TV First?

Doomscrolling With: Michael Beach

Why Disney Would Be Smart to Launch a FAST

Podcasts Became TV. Ad Budgets Didn't Notice.

Pour One Out for Addressable Linear TV

NBC News: How sports is devouring Hollywood

Hollywood’s $10B Year Masks 400M Missing Tickets

Wireframe