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State of the Screens
Archive
Page 98
Archive
Feb 20, 2018
Yes, the NFL’s TV ratings are down, but so is the rest of network television
Michael Beach
Feb 20, 2018
Getting Cross-Platform Measurement Off the Sidelines
Michael Beach
Feb 20, 2018
On N.F.L. Thanksgiving Menu: Six-Second Ads
Michael Beach
Feb 20, 2018
The World Series and its ads shows why advertisers still love TV
Michael Beach
Feb 19, 2018
The 10 Most Watched Ads on YouTube in 2017
Michael Beach
Feb 19, 2018
How Much Each Broadcast Net’s TV Ratings Are Down From Last Year — So Far
Michael Beach
Feb 19, 2018
Hulu Live passes 440 stations, leads vMVPD local arms race
Michael Beach
Feb 19, 2018
Midterms To Set Ad Spending Record, New Guerrilla Tactics Too
Michael Beach
Feb 19, 2018
Overexposure, Not Anthem Protests, Blamed for NFL’s Ratings Woes
Michael Beach
Feb 19, 2018
Cord Cutting Isn’t The Future Of TV — It’s Cord Shifting
Michael Beach
Feb 19, 2018
Brands With Their Own Viewability Standards Are Causing Headaches for the Ad-Tech Industry
Michael Beach
Feb 19, 2018
Netflix Lures Ryan Murphy in Deal Said to Be Worth Up to $300 Million
Michael Beach
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