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Big Data Portends Big Changes To Spot Buys
Mar 05, 2018

Big Data Portends Big Changes To Spot Buys

Michael Beach
Michael Beach
NBCU Cuts Ad Time in Original Prime-time Shows by 10%
Mar 05, 2018

NBCU Cuts Ad Time in Original Prime-time Shows by 10%

Michael Beach
Michael Beach
2018 Winter Olympics Close Out as Least-Watched on Record, Down 7% From Sochi Games
Mar 05, 2018

2018 Winter Olympics Close Out as Least-Watched on Record, Down 7% From Sochi Games

Michael Beach
Michael Beach
Do Big Advertisers Even Matter to the Platforms?
Mar 05, 2018

Do Big Advertisers Even Matter to the Platforms?

Michael Beach
Michael Beach
Charter Offers Another Skinny Bundle Streaming TV Option
Mar 05, 2018

Charter Offers Another Skinny Bundle Streaming TV Option

Michael Beach
Michael Beach
Half of Marketers Want Stricter Viewability Standards
Mar 05, 2018

Half of Marketers Want Stricter Viewability Standards

Michael Beach
Michael Beach
Viewership through Week 4 shows just about everyone is mad at the NFL
Feb 27, 2018

Viewership through Week 4 shows just about everyone is mad at the NFL

Michael Beach
Michael Beach
TV Industry Leaders Developing Purchase Measurement Plan for Advertisers
Feb 27, 2018

TV Industry Leaders Developing Purchase Measurement Plan for Advertisers

Michael Beach
Michael Beach
Roku’s new TV sets blend streaming TV with real TV, for free
Feb 27, 2018

Roku’s new TV sets blend streaming TV with real TV, for free

Michael Beach
Michael Beach
Amazon, Netflix and Hulu’s Most Popular Shows Revealed
Feb 27, 2018

Amazon, Netflix and Hulu’s Most Popular Shows Revealed

Michael Beach
Michael Beach
Commercial Break? Many Just Reach for Another Device
Feb 27, 2018

Commercial Break? Many Just Reach for Another Device

Michael Beach
Michael Beach
‘Seinfeld,’ Shrinkage And The Rising Cost Of TV Viewers
Feb 27, 2018

‘Seinfeld,’ Shrinkage And The Rising Cost Of TV Viewers

Michael Beach
Michael Beach
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