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GroupM Predicts 13 Percent Decline in 2020 U.S. Ad Spend
Jun 25, 2020

GroupM Predicts 13 Percent Decline in 2020 U.S. Ad Spend

Michael Beach
Michael Beach
Discovery Reviews Production Costs After Saving on Low-Budget Quarantine Shows
Jun 17, 2020

Discovery Reviews Production Costs After Saving on Low-Budget Quarantine Shows

Michael Beach
Michael Beach
Loyalty Becomes a “Sticking Point” in a Competitive Streaming Environment
Jun 17, 2020

Loyalty Becomes a “Sticking Point” in a Competitive Streaming Environment

Michael Beach
Michael Beach
On Addressability Ad Initiative Has Its First Member: AMC Networks
Jun 17, 2020

On Addressability Ad Initiative Has Its First Member: AMC Networks

Michael Beach
Michael Beach
Why the N.B.A. Is Planning on Going to Disney World
Jun 10, 2020

Why the N.B.A. Is Planning on Going to Disney World

Michael Beach
Michael Beach
Connected TV Usage Remains Above Pre-COVID-19 Levels as Traditional TV Viewing Normalizes
Jun 10, 2020

Connected TV Usage Remains Above Pre-COVID-19 Levels as Traditional TV Viewing Normalizes

Michael Beach
Michael Beach
Disney Wants Advertisers to Buy Hulu, TV Networks Together
Jun 10, 2020

Disney Wants Advertisers to Buy Hulu, TV Networks Together

Michael Beach
Michael Beach
Box Office Will Plunge 50% Due to Coronavirus Closures, Analyst Predicts
Jun 04, 2020

Box Office Will Plunge 50% Due to Coronavirus Closures, Analyst Predicts

Michael Beach
Michael Beach
Instagram Will Help Its Stars Make More Money, Taking on YouTube
Jun 04, 2020

Instagram Will Help Its Stars Make More Money, Taking on YouTube

Michael Beach
Michael Beach
IAB: Digital Ad Spending Rises 16%, But CPMs Fall 16%
Jun 04, 2020

IAB: Digital Ad Spending Rises 16%, But CPMs Fall 16%

Michael Beach
Michael Beach
Sports-TV Fans: Your Rebate Check Is Not in the Mail
May 28, 2020

Sports-TV Fans: Your Rebate Check Is Not in the Mail

Michael Beach
Michael Beach
Spotify Strikes Podcast Deal With Joe Rogan Worth More Than $100 Million
May 28, 2020

Spotify Strikes Podcast Deal With Joe Rogan Worth More Than $100 Million

Michael Beach
Michael Beach
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