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Press

State of Play: Beating the $100 CPM: How to keep your marketing effective and affordable

Jun 2, 2025

•

5 min read

State of Play: Beating the $100 CPM: How to keep your marketing effective and affordable

Michael Beach
Michael Beach

Press

MediaPost: YouTube Claims Big-Screen Dominance, Which Platform Is Next?

May 30, 2025

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2 min read

MediaPost: YouTube Claims Big-Screen Dominance, Which Platform Is Next?

Michael Beach
Michael Beach
The Four(ish) Horsemen of Algo TV

May 29, 2025

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6 min read

The Four(ish) Horsemen of Algo TV

Michael Beach
Michael Beach
ESPN (Finally) Goes Solo

May 22, 2025

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5 min read

ESPN (Finally) Goes Solo

Michael Beach
Michael Beach
$100 CPMs and the Future of TV Ad Prices

May 16, 2025

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6 min read

$100 CPMs and the Future of TV Ad Prices

Michael Beach
Michael Beach
How Many Ad Impressions Does One Hour of TV Create?

May 8, 2025

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5 min read

How Many Ad Impressions Does One Hour of TV Create?

Michael Beach
Michael Beach
A Two Minute History of Television

May 1, 2025

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7 min read

A Two Minute History of Television

Michael Beach
Michael Beach
Which Streamer Has the Most Ad-Supported Subscribers?

Apr 24, 2025

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4 min read

Which Streamer Has the Most Ad-Supported Subscribers?

Michael Beach
Michael Beach
When Will Streaming Deliver More Ad Impressions Than Linear?

Apr 17, 2025

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6 min read

When Will Streaming Deliver More Ad Impressions Than Linear?

Michael Beach
Michael Beach
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