Spotify Passes 100 Million Premium Subscribers

Big news: Spotify passed 100M global paying subscribers and 217M monthly users.

Spotify global paying subscribers by quarter (YoY growth):
1) 2015-Q1–18M
2) 2016-Q1–30M (↑ 67%)
3) 2017-Q1–52M (↑ 73%)
4) 2018-Q1–75M (↑ 44%)
5) 2019-Q1–100M (↑ 33%)

Streaming now accounts for 75% of total music revenue!

U.S. streaming music revenue by year (YoY growth):
1) 2015 — $2.3B
2) 2016 — $4.0B (↑ 74%)
3) 2017 — $5.7B (↑ 43%)
4) 2018 — $7.4B (↑ 30%)

Flashback #2: Visualizing 40 Years of Music Industry Sales

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