Previously on SOTS. Tribune Acquisition Adds to Sinclair’s Ad Advantages
Sinclair has continued to grow their local tv footprint with $4b+ in acquisitions since 2012.
Sinclair recently put to bed speculation that they were going to launch a Fox News competitor.
The big push is on launching Next Gen TV (ATSC 3.0) which will combine over-the-air (OTA) content delivery with more targeted advertising delivered over the internet.
More on this topic. Sinclair/Tribune Future: Less Local TV News, More Ad Clout
The post Inside Sinclair: CEO Nixes Fox News Rival Rumors, Talks Tribune and Big Ambition for Broadcast Biz appeared first on Cross Screen Media.