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Feb 19, 2018
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2 min read
Cord Cutting Isn’t The Future Of TV — It’s Cord Shifting
Michael Beach
Feb 19, 2018
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2 min read
Brands With Their Own Viewability Standards Are Causing Headaches for the Ad-Tech Industry
Michael Beach
Feb 19, 2018
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2 min read
Netflix Lures Ryan Murphy in Deal Said to Be Worth Up to $300 Million
Michael Beach
Feb 19, 2018
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2 min read
The Rise of the 21st Century Brand Economy
Michael Beach
Feb 19, 2018
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2 min read
Nobody seems to know how many people watch TV shows these days — and that should terrify the ad...
Michael Beach
Feb 16, 2018
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1 min read
Too Many Shows? Peak TV Overwhelms Viewers, Survey Finds
Michael Beach
Feb 16, 2018
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2 min read
Demanding More Stringent Measurement, Some Brands Are Using Their Own Viewability Standards
Michael Beach
Feb 16, 2018
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2 min read
CNN Plans to Offer Subscriptions for Digital News Next Year
Michael Beach
Feb 16, 2018
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2 min read
The big media moguls are selling out. Who wants to replace them?
Michael Beach
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