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State of the Screens
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Page 77
Archive
May 10, 2018
Extreme Reach says there are Encouraging Signs that Fraud is on the Decline
Michael Beach
May 10, 2018
Procter & Gamble Cut Up to $140 Million in Digital Ad Spending Because of Brand Safety Concerns
Michael Beach
May 10, 2018
5 Reasons a Merger Makes Sense for Discovery and Scripps — and 2 Reasons It Doesn’t
Michael Beach
May 10, 2018
Don’t Panic, Wall Street: Why You Shouldn’t Bet Against Snapchat And Evan Spiegel
Michael Beach
May 10, 2018
Sound and Maybe Fury: Facebook Turns Up Volume on Video Ads, Spins It as Good News
Michael Beach
May 10, 2018
Ad Industry Group May Consider Tougher 100% Standard for Digital Ad Viewability
Michael Beach
May 10, 2018
vMVPD affiliate deals easier to execute, no less costly
Michael Beach
May 09, 2018
Inside Jeffrey Katzenberg’s Plan to Revolutionize Entertainment on Mobile Screens
Michael Beach
May 09, 2018
Auburn Athletics To Launch 24-Hour Tune-in Channel
Michael Beach
May 09, 2018
Nielsen Adds Hulu and YouTube to TV Ratings, but GRPs Won’t Likely Follow
Michael Beach
May 09, 2018
Inside Sinclair: CEO Nixes Fox News Rival Rumors, Talks Tribune and Big Ambition for Broadcast Biz
Michael Beach
May 09, 2018
Gameday for Disney to Boost ESPN Growth
Michael Beach
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