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The Data-Driven Marketing Revolution Will Be Televised
May 29, 2018

The Data-Driven Marketing Revolution Will Be Televised

Michael Beach
Michael Beach
Over 29 Million Viewers Watch Prince Harry and Meghan Markle’s Royal Wedding
May 29, 2018

Over 29 Million Viewers Watch Prince Harry and Meghan Markle’s Royal Wedding

Michael Beach
Michael Beach
Katzenberg’s NewTV Video Startup Raises $800 Million
May 23, 2018

Katzenberg’s NewTV Video Startup Raises $800 Million

Michael Beach
Michael Beach
TV Upfronts: Big 4 Networks Pushing Fewer Ads and Safer Spaces
May 23, 2018

TV Upfronts: Big 4 Networks Pushing Fewer Ads and Safer Spaces

Michael Beach
Michael Beach
New eMarketer Report Examines Advanced TV Targeting
May 23, 2018

New eMarketer Report Examines Advanced TV Targeting

Michael Beach
Michael Beach
Reaching the Elusive OTT Consumer
May 23, 2018

Reaching the Elusive OTT Consumer

Michael Beach
Michael Beach
Why Traditional TV Is in Trouble
May 23, 2018

Why Traditional TV Is in Trouble

Michael Beach
Michael Beach
Digital Advertising Revenue Grew 21% and Surpassed TV Ad Spend Last Year
May 23, 2018

Digital Advertising Revenue Grew 21% and Surpassed TV Ad Spend Last Year

Michael Beach
Michael Beach
Some TV Networks Take a Hit from Cutting Ad Time, Benefits Yet to Materialize
May 21, 2018

Some TV Networks Take a Hit from Cutting Ad Time, Benefits Yet to Materialize

Michael Beach
Michael Beach
Crowded TV Marketplace Gets Ready for Three Tech Giants
May 21, 2018

Crowded TV Marketplace Gets Ready for Three Tech Giants

Michael Beach
Michael Beach
Why Selling OTT Bundles Should Be The MVPDs Next Move
May 21, 2018

Why Selling OTT Bundles Should Be The MVPDs Next Move

Michael Beach
Michael Beach
GroupM Softens Viewability Standards for Video Ads in Social Media
May 21, 2018

GroupM Softens Viewability Standards for Video Ads in Social Media

Michael Beach
Michael Beach
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