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U.S. Local Advertising Spend To Increase 7.6% In 2018

U.S. Local Advertising Spend To Increase 7.6% In 2018

Michael Beach
Michael Beach
Audience-based planning is the next battleground for media agencies

Audience-based planning is the next battleground for media agencies

Michael Beach
Michael Beach
Netflix Again Tops Forecasts for Subscriber Growth

Netflix Again Tops Forecasts for Subscriber Growth

Michael Beach
Michael Beach
Why ACR Data Is Poised To Become The Future Of TV Measurement

Why ACR Data Is Poised To Become The Future Of TV Measurement

Michael Beach
Michael Beach
Attribution Issues Are About to Make Your Head Explode!

Attribution Issues Are About to Make Your Head Explode!

Michael Beach
Michael Beach
Advertisers Tuning Out TV in Sign of Trouble for Media Companies

Advertisers Tuning Out TV in Sign of Trouble for Media Companies

Michael Beach
Michael Beach
Fox News Plans to Launch Fox Nation Streaming Service

Fox News Plans to Launch Fox Nation Streaming Service

Michael Beach
Michael Beach
BuzzFeed Had 65 Billion Video Views in 2017. But What Does That Mean for Ad Dollars?

BuzzFeed Had 65 Billion Video Views in 2017. But What Does That Mean for Ad Dollars?

Michael Beach
Michael Beach
This epic presentation forecasts the future of tech and media

This epic presentation forecasts the future of tech and media

Michael Beach
Michael Beach
Fox is letting people watch fewer ads on TV using a trick adapted from the internet

Fox is letting people watch fewer ads on TV using a trick adapted from the internet

Michael Beach
Michael Beach
vMVPDs alone no threat to pay TV

vMVPDs alone no threat to pay TV

Michael Beach
Michael Beach
90% of SVOD Viewing Is On the TV Set, Reports Nielsen. Only 20% of Viewing is Original Content

90% of SVOD Viewing Is On the TV Set, Reports Nielsen. Only 20% of Viewing is Original Content

Michael Beach
Michael Beach
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