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The Viewability Challenge: Should Advertisers Care?
Jan 06, 2018

The Viewability Challenge: Should Advertisers Care?

Michael Beach
Michael Beach
Comcast, DirecTV, Dish, Charter Set Rate Hikes for 2018
Jan 06, 2018

Comcast, DirecTV, Dish, Charter Set Rate Hikes for 2018

Michael Beach
Michael Beach
IAB: Digital Ad Revenue on Pace For $85bn in (Another) Record-Breaking Year
Jan 06, 2018

IAB: Digital Ad Revenue on Pace For $85bn in (Another) Record-Breaking Year

Michael Beach
Michael Beach
PressPress
CNBC: Trump’s run may spell the end of the 30-second political spot
Nov 01, 2016

CNBC: Trump’s run may spell the end of the 30-second political spot

Michael Beach
Michael Beach
PressPress
Wired: Trump's Ground Game Gamble Could Be a Fatal Mistake
Oct 09, 2016

Wired: Trump's Ground Game Gamble Could Be a Fatal Mistake

Michael Beach
Michael Beach
PressPress
CNBC: Why livestreaming the debate is ideal political marketing for the candidates
Sep 23, 2016

CNBC: Why livestreaming the debate is ideal political marketing for the candidates

Michael Beach
Michael Beach
PressPress
The New York Times: Republicans Scramble to Modernize
Aug 30, 2016

The New York Times: Republicans Scramble to Modernize

Michael Beach
Michael Beach
PressPress
Prototype Politics: Technology-Intensive Campaigning and the Data of Democracy
Jul 01, 2016

Prototype Politics: Technology-Intensive Campaigning and the Data of Democracy

Michael Beach
Michael Beach
PressPress
The Advertising Club of New York: Here’s What You Missed at the Breakfast Club Thought Leader Series
Nov 11, 2015

The Advertising Club of New York: Here’s What You Missed at the Breakfast Club Thought Leader Series

Michael Beach
Michael Beach
PressPress
Video: Audience Based Television More Control Than Ever Before
Oct 16, 2015

Video: Audience Based Television More Control Than Ever Before

Michael Beach
Michael Beach
PressPress
MediaPost: Long-Tail Wags The Dog-Catcher: Targeted Victory Goes Self-Serve
Oct 15, 2015

MediaPost: Long-Tail Wags The Dog-Catcher: Targeted Victory Goes Self-Serve

Michael Beach
Michael Beach
PressPress
Financial Times: Digital media disrupts US money politics
Oct 07, 2015

Financial Times: Digital media disrupts US money politics

Michael Beach
Michael Beach
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