• State of the Screens
  • Posts
  • Nielsen Estimates 120.6 Million TV Homes In The U.S. For The 2019-2020 TV Season

Nielsen Estimates 120.6 Million TV Homes In The U.S. For The 2019-2020 TV Season

U.S. Television households, according to Nielsen (YoY growth):
1) 2018-19 - 110.2M
2) 2019-20 - 107.0M (↓ 3%)

Top 5 markets by total growth:
1) Indianapolis - ↑ 54K
2) Tucson (Sierra Vista) - ↑ 29K
3) Salt Lake City - ↑ 17K
4) Wilkes Barre-Scranton-Hztn - ↑ 16K
5) Phoenix (Prescott) - ↑ 15K

Top 5 markets by growth rate:
1) Tucson (Sierra Vista) - ↑ 7%
2) Indianapolis - ↑ 5%
3) Savannah - ↑ 4%
4) Youngstown - ↑ 3%
5) Wilkes Barre-Scranton-Hztn - ↑ 3%

Bottom 5 markets by total growth:
1) New York - 276K
2) Los Angeles - 131K
3) Washington, DC (Hagrstwn) - 131K
4) Houston - 93K
5) Seattle-Tacoma - 90K

Bottom 5 markets by total growth:
1) Juneau - 18%
2) Flint-Saginaw-Bay City - 16%
3) Fairbanks - 15%
4) Toledo - 13%
5) El Paso (Las Cruces) - 13%

More #1: Little Movement Atop New Nielsen DMA Ranks

More #2: The number of people in the average U.S. household is going up for the first time in over 160 years

Reply

or to participate.