‘Game of Thrones’ Finale Sets Ratings Record

16.5m viewers tuned into the Game of Thrones season finale on Sunday.

Linear TV vs. Streaming:
1) Total — 16.5m
2) Linear TV — 12.1m (73%)
3) Streaming — 4.4m (27%)

How does this compare to an event like the Super Bowl?

Total Viewers:
1) Super Bowl: 113m (7X)
2) Game of Thrones: 17m

Television:
1) Super Bowl: 111m (9X)
2) Game of Thrones: 12m

Streaming:
1) Super Bowl: 2m
2) Game of Thrones: 4m (3X)

Share from Streaming:
1) Super Bowl: 2%
2) Game of Thrones: 27%

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