Why Amazon Wants to Buy 22 Regional Sports Networks

D’oh! Last week we wrote about the potential bidders and left out potentially the most disruptive in Amazon.

Flashback: The bids are in for RSN sale

Key questions from TV[R]EV’s Mike Shields:
1)
Does Amazon think owning these RSNs will drive Prime subs? If so, that suggests it will only carry them on Prime. I can’t imagine leagues would allow that?

2) If not, that means Amazon plans to keep RSNs on cable systems. If so, how does that help them?

Amazon paid $130M for 2-years of streaming rights for NFL Thursday Night Football, but this bet would be 150X larger if the estimated $20B+ price tag is real.

Watch: BTIG’s Rich Greenfield — Regional Sports Would Solve a Problem for Amazon


More #1: Amazon Among Bidders for Fox Regional Sports Networks

More #2: Amazon Prime Is Muscling Its Way Into Live Sports Coverage

More #3: Amazon’s bid for Disney’s regional sports networks is ‘a big deal’ for sports broadcasting

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