A Rising SVOD Tide May Not Raise Subscription Prices

The big question. How much are consumers willing to pay for streaming TV?

% of Netflix subscribers who also subscribe to Amazon/Hulu:
1) 2014: 10%
2) 2017: 21%


Previously on SOTS:
1)
As Streaming Services Amp Up, Not all TV Channels Make the Cut

2) Will streaming TV get crazy expensive in the future?

More on this topic. Would You Pay $100 a Year for ESPN?

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